October 16, 2017. Your daily news has saved me a lot of time and keeps me up-to-date with what is happening in the market, I like that you almost always have a link to the source origin. Sky Sports' English Premier League viewership was up by 21% in 2019. A look at the potential future of sports viewership, and the direction that the sports media rights market is trending towards. The Euro 2020 Final brought in a peak audience of 31 million viewers on BBC and ITV. Full trend for top-ranking sports For each of the following,. While sports fans have always traditionally watched sports either live at stadiums or on the TV from the comfort of their own home, the growth of the Internet has opened up many different ways of watching sports. Social media networks have become an integral part of sports viewership, with many fans often posting comments and messages while watching their favorite teams play. They had both the most-watched and second most-watched games of the 2019 season, averaging almost 30 million viewers per game, as confirmed by sports viewership ratings. Accessed January 18, 2023. https://www.statista.com/statistics/786734/sport-video-viewers-in-the-us-by-league/, Activate. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this. For those wanting an in depth analysis of how the sports broadcasters make their money, and the likely future of the industry. Your daily news has saved me a lot of time and keeps me up-to-date with what is happening in the market, I like that you almost always have a link to the source origin. Every customers requirement is unique. Cricket is an excellent example of a sport efficiently using technology to reach quick and correct decisions, and part of this is due to the tech having been around for several years. The 2020 NFL Draft drew a record 15.6 million viewers on the first day (Source: CNBC) The BBCs coverage of the match peaked at 25 million viewers during penalties, whereas ITV recorded 6 million peak viewers. Recent trend What is your favorite sport to watch? 2022 Sports Viewership Statistics: How Many People Watch Sports? Ratings for the US Open and Kentucky Derby also declined, with the latter seeing the lowest TV audience in history at just 8.3 million viewers. The major league soccer (MLS) has seen a 27% surge in interest since 2012, according to Nielsen Sports. Required fields are marked *. Sports docs tend to be viewed on an occasional basis, but there is a subset of viewers who watch frequently. Platforms such as Twitter and Instagram usually see significant amounts of discussion following big games, and the social media accounts of many teams have begun interacting with fans in unique ways to engage them further. a regional office, Can be shared globally by unlimited users within the purchasing corporation e.g. That, coupled with the retirement of popular quarterback Peyton Manning were to blame for the declining, Cowboys games are frequently featured in the most-watched NFL games stats. We also use your market data in our Strategic Business Process to support our business decisions. Published: March 21, 2022 Globally, 65% of adults follow sports on TV and only 39% stream sports. We also use your market data in our Strategic Business Process to support our business decisions. You can only download this statistic as a Premium user. As a Premium user you get access to the detailed source references and background information about this statistic. Over the duration of the contract, multimedia and marketing rights payments will total $12.27 billion. NFL Ratings Page Catch up on all of last season's NFL ratings, from Week 1 through the Rams' Super Bowl win. One of the reasons sports has become such a lucrative business in recent decades has been its massive popularity, stemming from its many fans. As a surprise to no one, football is the king of the most popular sports in America by TV ratings. The loss of live sports has led consumers to sign up for new streaming services while also accelerating the transition away from traditional cable TV bundles. Can be shared by unlimited users within one corporate location e.g. Yahoo Finance. The average TV viewership of a regular season game in the NBA stood at 1.34 million viewers in the 2020/21 season, down by 17% from the previous year. [RANDOM ORDER], Trend when sports asked in rotation with other sports. The FIFA World Cup is one of the most popular sports events in the world, especially in the UK. Get in touch with us. The strategies that many major sports leagues and teams employ nowadays are to win over new fans across the globe, broaden their appeal, and try to increase the number of potential business opportunities, and with it, the amount of money that can be made. The nature of sports viewership has changed drastically over the years, as traditional TV viewing has begun shifting somewhat towards streaming content and online platforms. 22 live channels. We understand that and can customize the report basis your exact research requirements pertaining to market insights, innovation insights, strategy and planning, and competitive intelligence. In Germany, athletics also reign supreme, with 45% of Olympic fans following the sport. For the purpose of this survey, the "none of these" option includes alternatives like watching a game in person or at a sports bar. The previous best morning for a golf telecast was also a historic Tiger Woods victory when he won the 2000 Open Championship and completed the career grand slam at only 24 years old. Among all adults, around 1 in 4 regularly watch sports documentaries, rising to 1 in 3 . "Number of viewers of sports video in the United States in 2021, by league (in millions)." These two highlights have helped enormously to understand the projections into the future concerning our business units, we also utilise the project database to source new projects for Liebherr-Werk to use as an additional source to pitch for new business.. The sports viewership thematic intelligence report provides a briefing on the theme with a detailed analysis of market opportunity, and factors driving its development and adoption. However, younger generations are actually less likely to want to attend a live game, with many opting to follow from home instead. 7. The event, in total, had 55 million viewers with an average of over 8.4 million who watched all three days, providing the best sports TV ratings of 2020. The NBA ($3.12 billion) is third, while Spanish La Liga ($2.27 billion) and MLB ($1.65 billion) round off the top five. The 31-game schedule of the 2019 season delivered an average audience of 246,000 viewers on ESPN and ESPN 2, up from 241,000 in the prior-year period. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Create a culture that ensures employees are involved, enthusiastic and highly productive in their work and workplace. Viewership intent among avid fans was similar, but less dramatic. The 2019 MLS season delivered an average audience of 246,000 viewers, 4. Request a Free Sample. The number of fans who watched more than five hours of football games on the telly remained the same before and after the coronavirus pandemic11%. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. Broadcast in 212 territories to 643 million homes and with a potential TV audience of 4.7 billion people the English Premier League is one of the most popular sports leagues by viewership. Data has been collected from U.S. adults on a daily or weekly basis, dependent upon topic, since March 10, 2020. No, but representative of the overall Fluent Audience. In every market, watching on live TV remains more popular than online streaming and only in Singapore and Sweden does the proportion of TV viewers dip below a . Over 150 million in the US watched live sports once a month in 2019. CNBC TwitchMetrics Pro. Its important to quantify that number 201.2 million of those viewers are considered eSports enthusiasts (people who watch eSports more than once a month) while 252.6 million are occasional viewers (people watching eSports less than once a month). Analyze and improve the experiences across your employee life cycle, so your people and organization can thrive. Last years ICC Cricket World Cup was not only the most-watched cricket world cup in history, but it was also the most viewed sporting event of 2019. 25 broadcast partners across 200 countries aired over 20,000 hours of live games, highlights and reruns over seven weeks between May 30 and July 14. Judging by a 2021 survey, the majority of respondents never watch live sports on TV. Currently, you are using a shared account. One of the reasons sports has become such a lucrative business in recent decades has been its massive popularity, stemming from its numerous fans. 46% of the average NBA team's fans are white . Liverpools win over Manchester City in November drew an. Sportspromedia Much like the MLB, NBAs TV ratings have been declining for a few years and dropped by double digits in 2019 versus 2018. Its the NFL SuperBowl. Our data shows online sports viewership in Indonesia and Taiwan, for example, is not far behind China. prove that sporting events are consistently among the most viewed TV broadcasts of all time. The GlobalData platform is our go-to tool for intelligence services. In 2019, the NFL had an average TV viewership of 16.5 million per game, 7. According to Statista, 20% of British fans spend less than one hour a week watching football matches live on TV. Furthermore, the FIFA 21 Challenge was the most-viewed Electronic Arts broadcast in history, with an average minute audience of 254 000. The biggest audience of the season came from the Seattle Sounders 2-1 win over Atlanta United 462,000 viewers tuned in for the action. Sky Sports English Premier League viewership was up 21% in 2019, 5. eSports saw around 458.8 million viewers worldwide in 2019, 6. We'll assume you're ok with this, but you can opt-out if you wish. Currency Conversion is for Indicative purpose only. Broadcast in 212 territories to 643 million homes and with a potential TV audience of 4.7 billion people the English Premier League is one of the most popular, The League of Legends World Championship in 2019 had a. and enthusiasts can be found in the Asia-Pacific region. But do you know which events have the most viewers? Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. 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